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Gillette combines several technologies (e.g.,metallurgy,physiology,physics) to attain unparalleled success in the wet shaving industry.This is an example of their


A) tangible resources.
B) intangible resources.
C) organizational capabilities.
D) strong primary activities.

E) B) and C)
F) B) and D)

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Historical comparisons provide information to managers about changes in a firm's competitive position.Historical comparisons are often misleading


A) if the overall strategy of the firm is the same.
B) in periods of recession or economic boom.
C) if the firm shows constant growth.
D) if the firm's stock is publicly traded.

E) C) and D)
F) None of the above

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Financial analysis provides an accurate way to assess the relative strengths of firms and can be used as a complete guide to study companies.

A) True
B) False

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False

An important implication of the balanced scorecard is that managers need not look at their job as primarily balancing stakeholder demands.

A) True
B) False

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The best measure of a company's ability to meet imminent financial obligations is known as the


A) current ratio.
B) total asset turnover.
C) debt ratio.
D) profit margin.

E) All of the above
F) B) and C)

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How can a firm develop (or enhance)its advantages in the marketplace by having strong,positive interrelationships among its value chain activities and those of its suppliers and customers? Provide an example.

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Having strong,positive interrelationship...

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A meaningful ratio analysis


A) must go beyond the calculation and interpretation of financial ratios.
B) is based primarily on leverage ratios.
C) involves only liquidity ratios.
D) involves profitability ratios at a single point in time.

E) C) and D)
F) A) and D)

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Which of these categories of financial ratios is used to measure a company's ability to meet its short-term financial obligations?


A) Leverage ratios
B) Profitability ratios
C) Activity ratios
D) Liquidity ratios

E) All of the above
F) None of the above

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Inbound logistics include


A) machining and packaging.
B) warehousing and inventory control.
C) repair and parts supply.
D) promotion and packaging.

E) A) and C)
F) A) and D)

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In value chain analysis,value is measured by market value of the total stock outstanding of the company.

A) True
B) False

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The following are examples of socially complex organizational phenomena except


A) a firm's culture
B) interpersonal relations among a firm's managers
C) complex physical technology
D) reputation with suppliers and customers

E) None of the above
F) C) and D)

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When using industry norms as a standard of comparison,managers must be sure that the firms used in the comparisons are representative of all sizes and strategies within the industry.

A) True
B) False

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How should managers assess changes in their firm's competitive position in their industries during a period of unusual economic growth?


A) Compare the firm's financial ratios with ratios of firms in other strategic groups in the industry.
B) Compare the firm's financial ratios over the most recent one-year period.
C) Compare the financial ratios of all firms in the country's industry-some of whom serve very diverse market segments and have specialized accordingly.
D) Compare the financial ratios of firms in the company's strategic group.

E) None of the above
F) All of the above

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Products and services that are difficult to imitate help firms sustain their profitability.

A) True
B) False

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Primary activities contribute to the physical creation of a product or service,its sale and transfer to the buyer,and its service after the sale.

A) True
B) False

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The balanced scorecard enables managers to consider their business from all of the following perspectives except


A) customer perspective.
B) internal business perspective.
C) innovation and learning perspective.
D) ethical perspective.

E) A) and B)
F) None of the above

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A primary benefit of the "balanced scorecard" is that it complements financial indicators with operational measures of customer satisfaction,internal processes,and the organization's innovation and improvement activities.

A) True
B) False

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True

The "balanced scorecard" developed by Kaplan and Norton helps to integrate


A) financial analysis and a firm's reputation.
B) intangible resources and operational measures.
C) financial analysis and stakeholder perspectives.
D) short-term perspectives and strategic positioning.

E) B) and C)
F) A) and D)

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What are some ways in which a firm's general administration can help create (or enhance)competitive advantages?

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General administration includes activiti...

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Advertising is a _____ activity.Supply of replacement parts is a _____ activity.


A) primary; primary
B) support; primary
C) support; secondary
D) primary; support

E) B) and C)
F) C) and D)

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A

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